October 24 2009
As exclusivity fades, AT&T success still linked to iPhone
AT&T released its financial results for the third quarter this week, and the iPhone still figures heavily in the company’s good news. Despite the continued increases in subscribers and average revenue per user and record low churn rate—which the company proudly attributed to the iPhone in past quarters—AT&T stressed that its wide selection of devices were key to its success. That may be the message that the company wants to send as it hints that its exclusivity with the iPhone may be going away soon.
